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Our blog

All the latest thoughts and musings from the team at Aqueduct HQ.

Why UX is the secret ingredient in brilliant product builds.

11/12/2018
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Posted by Aqueduct

UX is on the tip of everyone’s tongues at the moment. At Aqueduct, it’s at the heart of everything we do. We’re …

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Design, User Experience
5 MIN READ

3 reasons digital projects stall, and how to prevent them happening.

10/15/2018
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Posted by Prash Menon

Digital projects are a lot like skyscrapers. They take a long time to build and are full of unexpected hurdles. Architectural terms …

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News, Opinion, Tech
4 MIN READ

5 projects we can’t stop geeking out over

10/08/2018
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Posted by Aqueduct

We love solving tough digital problems. Tricky, complex projects leave us with a warm, fuzzy feeling when they’re solved. And others are …

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News, Opinion, Tech, Uncategorized
6 MIN READ

A cure for agile

10/01/2018
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Posted by Aqueduct

On bigger projects, using scrum or Kanban creates rhythm and accountability. By pooling actions in a pipeline, you create a sense of …

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News, Opinion, Tech
3 MIN READ

The problem with agile.

09/11/2018
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Posted by Aqueduct

  Lots of businesses send their team leaders on an agile course, only to have them return and fail to implement anything. …

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Opinion
4 MIN READ

Is transparency the answer to project stall?

08/16/2018
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Posted by Aqueduct

  When it comes to tech projects, the tendency to work in silos still persists, even in self-declared ‘agile’ organisations and projects. …

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Tech
7 MIN READ

The All New Tottenhamhotspur.com

07/11/2018
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Posted by Aqueduct

To Dare Is To Do Tottenham Hotspur is putting fans at the heart of a drive to be one of the …

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News, Opinion, Reviews
3 MIN READ

Monzo – The Faceless tech bank that “gets” its customers.

10/18/2017
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Posted by Aqueduct

Yesterday it was announced that Monzo would be changing their policy on overseas cash withdrawals. I have noted a fair few …

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News, Opinion, Reviews
2 MIN READ

Reviewed – Easyjets Sprinkles Pop-Up

10/02/2017
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Posted by Aqueduct

Moving to a new country can be quite challenging, so I thought joining a facebook group for Dutch people in London …

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News, Opinion, Reviews
3 MIN READ

Exploring Digital Pavements on Bird Street

09/18/2017
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Posted by Aqueduct

London is a very exciting city for new technology. After researching digital and technical places worth visiting, Bird Street came up …

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Opinion, Reviews, Tech
3 MIN READ

Co-creation – The what and the why

06/14/2017
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Posted by Aqueduct

Digital technology, such as mobile devices has made it easier than ever for consumers to find similar products and services virtually …

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Design, Opinion
2 MIN READ

Co-creating with the wolf cubs

05/31/2017
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Posted by Aqueduct

A couple of weeks ago we travelled to Molineux for the first ever junior fan parliament (as a part of the …

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News, Opinion, Reviews
3 MIN READ

Digital transformation isn’t about technology. Here’s why.

05/25/2017
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Posted by Aqueduct

While the use of technology has become vital to remain competitive in all sectors of business, digital transformation is less about …

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Opinion, Tech
2 MIN READ

Bye Bye UI

05/03/2017
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Posted by Gareth James

In our monthly session with long-time client Lloyd’s we were talking trends, this month we looked at “disappearing User Interface” – …

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Design, Opinion, Tech, User Experience
3 MIN READ

The business case for the personal touch: Read the report

04/27/2017
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Posted by Aqueduct

The launch of Aqueduct’s new website is accompanied by a report detailing our latest thinking, titled Only Human, which you can …

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News
3 MIN READ

On Carousels & Making Friends

03/02/2017
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Posted by Aqueduct

During a recent site review, a client asked why I hadn’t mentioned their use of a carousel on the homepage. He …

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Design
5 MIN READ

Sunderland AFC Website Re-Launch

03/02/2017
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Posted by Aqueduct

In 2012, we and Sunderland AFC launched the first responsive club website in the Premier League. In 2016, we have broken …

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News, Tech
12 MIN READ

Reviewing Performs’ DAZN – The Netflix of Sport

03/02/2017
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Posted by Aqueduct

Last week, Perform group launched DAZN, an online service allowing people in Switzerland, Germany and Austria to watch a lot of …

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Reviews, Uncategorized
4 MIN READ

How I Came to Love Football

03/02/2017
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Posted by Aqueduct

My relationship with football pretty much fits the Kübler-Ross model to a T. I have tried to deny its existence. I …

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News
5 MIN READ

Apple Store Regent Street – Come Sit and Play

03/02/2017
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Posted by Aqueduct

A few months after the opening of the store in Union Square, San Francisco, Apple is opening its first “Town Square” …

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Reviews
7 MIN READ
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Aqueduct | Blog