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Football

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Last week, Perform group launched DAZN, an online service allowing people in Switzerland, Germany and Austria to watch a lot of online sport for €9.99  (a little bit less than £8.80) in what everyone has started to call the “Netflix of sport”. At Aqueduct, live sport consumption is very important for us, our clients (TeamGB, Manchester City, Sunderland AFC or QPR) and their fans. We love it so much that we …

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My relationship with football pretty much fits the Kübler-Ross model to a T. I have tried to deny its existence. I have felt anger over the seeming incessant number of games. I’ve unsuccessfully bargained over social arrangements during various tournaments: “Pleeeease can we go to a pub without a big screen for once?” And then there’s the depression I felt that so many people could throw such fervour and …

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Aqueduct | Football